Best Rocketbar Review And Bonus

It’s raining Ron.

Everywhere you look in the run-up to the Dec. 18 release of Paramount Pictures’ “Anchorman 2,” Ron Burgundy is there. It’s a promotional blizzard so thick that the screen time Will Ferrell has been logging in character online rivals his time in the movie itself. Viral marketing has reached pandemic proportions.

Here’s Ron in 70 different spots touting the Dodge Durango. There’s Ron touting curling at the Canadian Olympic trials. Then there’s his brand of scotch, ice cream flavor and Newseum exhibit. You can’t swing Ron’s beloved pooch Baxter without hitting “Anchorman 2” across Facebook, YouTube, Twitter, Instagram and Tumblr.

Continue reading

1 297 298 299 300 301